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How to Become an Event Speaker, Without any Prior Experience

When working with personal brands on their public relations efforts, speaking engagements always top the list of goals. I mean, I totally understand why — they are a major confidence booster from a personal perspective, and can help you expand the reach of your brand faster and more effectively.  While this is always a #1 […]

Katrina Owens

March 9, 2024

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Mimir the Podcast: Mindset is the Greatest Block to Entrepreneurship

In this episode Maddie Kelly sits down with Katrina Owens, the CEO of Knockout Directive, a PR and marketing firm. We chat about all things marketing and PR for entrepreneurs, and you’ll learn how to get on PR lists, how to make great content, and the difference between good PR and bad PR. Click here […]

Katrina Owens

March 4, 2024

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How a Consultant Shows Up for her Personal Brand, even in Hard Times

First, you started your business. You took a leap of faith, trusted the process, and committed to a life of entrepreneurship. Now, you’ve put in the time and effort into personal brand development, using tactics like public relations to grow your awareness, reach and authority.  And then, your personal life takes over. I’m sure I […]

Katrina Owens

February 18, 2024

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