First, you started your business. You took a leap of faith, trusted the process, and committed to a life of entrepreneurship. Now, you’ve put in the time and effort into personal brand development, using tactics like public relations to grow your awareness, reach and authority.  And then, your personal life takes over. I’m sure I […]

It seems like everywhere you turn online, people are talking about personal branding. But don’t let the buzz word fool you – building a personal brand is a highly effective tactic for authentic business growth, and this is coming from someone who didn’t recognize its power even 12 months ago.  Back in 2022, I started […]

Embrace the cringe. I’m sure you’ve seen this phrase popping up online, heck, I’m even guilty of saying it myself. But can we collectively agree to stop saying this in 2024?  What if, instead of embracing the ‘cringe’, we stopped thinking that we’re cringey at all?  I know. Revolutionary. But hear me out. I know […]