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Landing your First Media Feature for your Personal Brand

Public Relations (PR) is a transformative tool for businesses of all sizes, yet many small business owners underestimate how accessible and effective PR can be for their growth. Take Sophia Kokileff, a CPA and career development coach who joined our group publicity coaching program, Five Weeks ’til Famous, with little knowledge of PR. By the […]

Katrina Owens

December 14, 2024

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Expansive CEO: The Power of Personal Branding & PR

In this episode, Hannah Chapman, CFP, APMA, CRPC, talks with Katrina Owens, owner of Knockout Directive PR, about ways you can start developing your personal brand today! Tune in to learn: Watch on YouTube Listen on Apple Listen on Spotify

Katrina Owens

December 10, 2024

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Navigating the ‘Trust Recession’ with Personal Branding and Public Relations

Have you heard the term “Trust Recession” yet? If not, it’s the latest buzzword describing a phenomenon many business owners are already feeling: customers are taking longer than ever to make purchasing decisions. Whether for their personal lives, businesses, or both, consumers are more cautious about where they spend their money, leading to stretched sales […]

Katrina Owens

November 15, 2024

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