Public Relations (PR) is a transformative tool for businesses of all sizes, yet many small business owners underestimate how accessible and effective PR can be for their growth. Take Sophia Kokileff, a CPA and career development coach who joined our group publicity coaching program, Five Weeks ’til Famous, with little knowledge of PR. By the […]
Have you heard the term “Trust Recession” yet? If not, it’s the latest buzzword describing a phenomenon many business owners are already feeling: customers are taking longer than ever to make purchasing decisions. Whether for their personal lives, businesses, or both, consumers are more cautious about where they spend their money, leading to stretched sales […]