Over the past few weeks, my inbox has been full of a very specific kind of client message: “I just got booked on a top 1% podcast.”“Another yes — this one is top 0.5% globally.” These aren’t “any exposure is good exposure” shows. These are top podcasts with deep trust, loyal audiences, and strong editorial […]

I’m sick of seeing business owners invest in expensive public relations retainers when they don’t have to.  There, I said it. It might be my hottest take as a personal branding and public relations expert myself, but it’s the foundation of my entire business and, up until now, I’ve shied away from writing about it. […]

As is the case for most service providers, public relations is a hot topic in 2025, especially for professionals in interior design. With growing competition in the industry, you can no longer rely on a beautifully curated portfolio to stand out. You also need to build your visibility, credibility, and authority as a service provider, […]