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American Marketing Association: Safeguard Your Brand — Expert Reputation Management Strategies for Marketers

You’ve likely heard the big promises: “Get featured in top publications for a small fee!” or “Become an industry thought leader in just a few weeks!” These claims often come from providers offering what they call “affordable personal branding PR packages.” For many entrepreneurs, executives, and aspiring thought leaders, the idea of getting significant media  […]

Katrina Owens

December 26, 2025

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Side Note The Podcast: How to Build a Personal Brand That Actually Converts to Sales with Katrina Owens

Do you ever wonder how some leaders seem to effortlessly command attention, secure coveted speaking slots, and consistently appear in top-tier media? It’s not magic, nor is it purely luck. For many, it’s the result of a deliberate, well-executed strategy: strategic personal brand PR.  In today’s fast-paced, interconnected world, simply being good at what you […]

Katrina Owens

December 24, 2025

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Why Personal Brands CAN (and should) Manage their own Public Relations

Are you an entrepreneur or executive looking to amplify your voice, solidify your expertise, and build an unshakeable reputation in today’s fast-paced digital world?  In a landscape where professional visibility directly impacts opportunities, partnerships, and leadership influence, a strong personal brand is no longer a luxury—it’s a necessity. But with so many options, how do […]

Katrina Owens

December 22, 2025

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