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Shoutout Miami: Meet Katrina Owens

In this article of Shoutout Miami Katrina Owens, a personal branding and public relations expert, opens up and shares her inspiring leap from risk averse corporate employee to bold entrepreneur. After years of playing it safe, a wake up call at an unfulfilling job pushed her to bet on herself, quitting with no backup plan […]

Katrina Owens

June 2, 2025

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Zoomsphere: How Brand Voice Development Saves Failing Brands

In this Zoomsphere article on brand voice development, Katrina Owens, Founder of Knockout Directive, highlights the importance of having a clear and consistent brand voice to build trust and stand out in a crowded digital space. She explains that the most successful brands aren’t necessarily the loudest or most active online, but the ones that […]

Katrina Owens

May 19, 2025

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Side Note The Podcast: How to Build a Personal Brand That Actually Converts to Sales with Katrina Owens

In this episode, host Samantha talks with personal branding and PR strategist Katrina Owens to unpack the deeper, purpose-driven energy behind building a personal brand that gets noticed—and converts. They dive into dismantling outdated PR models, claiming your story, and showing up as a leader—without needing a huge following. If you’re a service-based entrepreneur feeling […]

Katrina Owens

May 16, 2025

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